Background & Challenge
RepairPal is a marketing platform for auto repair shops. They wanted to grow their traffic, and also increase appointments at member shops for repairs.
Zavient helped RepairPal implement a long-tail SEO content strategy focused on highlighting their unique data around repair prices, and adding in details about hundreds of specific repairs
RepairPal moved to first page or #1 for many long-tail queries like “Toyota Camry timing chain replacement cost”
Traffic grew from 2m to 5m+ in 2 years